El Dawlia
Overview
A comprehensive branding and social media design project for an International Journal specializing in academic research and scientific publications. The journal serves graduate students, Master's, and PhD candidates seeking to prepare and publish their scholarly research. The project focuses on developing a strong brand identity and creating engaging social media content to enhance visibility, attract researchers, and establish credibility in the academic community.
Results
88% growth in research paper submissions and significant improvement in brand recognition within the academic community during the first quarter.
Conclusion
In-depth analysis of academic publishing trends and researcher needs to identify key opportunities and strategies for improving brand awareness, enhancing digital presence, and positioning the journal as a trusted platform for scholarly research across various academic disciplines.
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